Search Engine Marketing 

Search engines bring visitors to your web site. A lot of visitors. Qualified visitors. Visitors that are otherwise going to your competitors’ sites.

Today, Search Engine Optimization (SEO) and Social Media Optimization (SMO) are no more stand-alone tactical undertakings that are running on the side; rather, they are strategic initiatives fully integrated with all your online marketing efforts. And the starting point for these initiatives is your content: the way it’s organized, presented to your web audience, integrated into your content assets online, included into your social media conversations, enriched and tagged with keywords, and attracting relevant links from quality sites.

While most SEO providers are randomly drawing from a bag of tricks to bring as many visitors (qualified or not) to your web site as quickly as possible, Covisio approaches SEO in a different way. We help your site rank high in search results and attract qualified visitors, but also ensure that your visitors do engage with your web content, turn their interest into leads, and return to your site throughout the buying cycle. Covisio focuses on white-hat, well-accepted industry best practices that are bound to improve your web site’s organic search rankings over time as well as the qualified traffic to your landing pages. We don’t promise next-day results. We approach SEO in full transparency, staying on top of the latest search engine technologies and keeping our customers updated at every step along the way. We follow a hollistic approach and leverage search engine marketing findings in messaging and content development across all marketing channels. SEO is also an integral part of Covisio’s content marketing services.

Social media can build up your company’s reputation online, bring qualified traffic to your web site, and improve your search rankings as well. Covisio has extensive hands-on experience developing social media strategies and executing Social Media Optimization (SMO) initiatives for technology firms worldwide. Some of the services we have provided our clients include: blogging and podcasting platforms, social bookmarking, viral content sharing, social networking participation, vertical community engagement, to name a few. SMO is also an integral part of Covisio’s social media marketing services.

Find out how to approach SEO services with Covisio's SEO best practices .